What's the only reasonable thing to do when you come into a healthy wealth of Guild Wars 2 Beta keys? Why, give them away en masse of course! Curse will be giving away 50,000 beta keys from July 9th through the 11th - 25,000 for North America and Europe, each!
The giveaway will begin on the 9th and the first 10,000+ keys will be available to Premium subscribers only, meaning the best way to ensure your place in ArenaNet's final beta weekend (scheduled for July 20th - 22nd) is to sign up for Premium! On the 10th, the floodgates open and the giveaway will become available to all members, so stay tuned to Curse.com to lock down a code for yourself!